UAE Launches Play971, Its First Licensed Online Sports Betting and iGaming Platform

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The United Arab Emirates has taken a major step into the regulated online gaming sector with the launch of Play971, the country’s first officially authorised digital platform for sports betting and iGaming. Overseen by the General Commercial Gaming Regulatory Authority (GCGRA), the initiative marks a notable policy shift for a nation traditionally associated with strict prohibitions on gambling, reflecting a move toward a carefully regulated and transparent commercial gaming model.

Play971 and the Regulatory Structure

Play971 is operated by Coin Technology Projects LLC, an Abu Dhabi-based firm headquartered at the twofour54 Yas Creative Hub. The platform functions under a federal licence issued by the GCGRA, which is responsible for regulating all commercial gaming activities across the UAE. Authorities have clarified that Play971 operates fully within the country’s legal framework, ensuring strong regulatory supervision, compliance standards, and consumer protection mechanisms.

Gaming and Betting Options Available

The platform offers eligible users lawful access to real-money online casino-style games as well as sports betting services. Sports wagering includes international events such as football and tennis, while the iGaming section features a mix of skill-based and chance-driven games. Participation is governed by stringent identity verification, age restrictions, and responsible gaming requirements as mandated by the regulator. At present, access is restricted to selected emirates, including Abu Dhabi and Ras Al Khaimah.

Gradual Introduction and Policy Evolution

The launch of Play971 represents a phased policy transition rather than abrupt liberalisation. Regulators are treating the platform as a pilot initiative to evaluate system reliability, regulatory compliance, and consumer safety before considering wider expansion. Broader availability is anticipated by early 2026, once licensing norms and operational standards are fully established. This cautious rollout reflects the UAE’s effort to balance economic opportunity with social responsibility.

Toward a Structured Gaming Ecosystem

Play971’s introduction builds on earlier regulatory developments, such as the licensing of the UAE Lottery and approvals for major international gaming suppliers and resort projects. Collectively, these measures highlight a long-term strategy aimed at developing a secure, well-regulated, and transparent commercial gaming environment, positioning the UAE as a controlled yet progressive participant in the global gaming industry.

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