OFFICIAL SYLLABUS 2022

Subject - Business Studies

Subject Code - 31

Question Paper - Only One Question Paper

Time - 03:15 Hours

Marks for Question Paper - 80

Sessional/Practical - 20

Total Marks - 100

Units/Chapters Name

Part A : Principles and Functions of Management

Chapter 1 - Nature and significance of Management

Management - concept, objectives, Characteristics, importance and Nature. Management as Science, Art and Profession. Levels of Management. Management functions-planning, organizing, staffing, directing and controlling. Coordination- concept and characteristics importance. Management in the 21st century.

Chapter 2 - Principles of Management

Principles of Management- concept nature and significance. Taylor’s Scientific management- principles and techniques, Fayol’s principles of management. A Comparision-Fayol versusTaylor

Chapter 3 - Business Environment

Business Environment- Meaning and importance. Dimensions of Business Environment- Economic, Social, Technological, Political and Legal. Economic Environment in India . Impact of Government policy changes on business and industry with special reference to liberalization, privatization and globalization in India.

Chapter 4 - Planning

Concept, importance, features and limitations of planning. Planning process. types of Planning, Single use and standing plans. Objectives, Strategy, Policy, Procedure, Method, Rule, Budget and Programme.

Chapter 5 - Organization

Organization:Concept and importance .Steps in Organising Process. Structure of organization - functional and divisional Structure. Formal and informal. organization – concept. Delegation: concept, elements and importance, Decentralization: concept and importance.

Chapter 6 - Staffing

Introduction, Meaning, Importance of Staffing, Evolution of Human Resource Management, Staffing Process, Aspects of staffing: Recruitment process, Selection process, Training and Development: Training Methods, On the Job Methods, Off the Job Methods.

Chapter 7 - Directing

Meaning and importance Principals of Directing, Elements of Directing,Supervision, Motivation - concept, Maslow’s hierarchy of needs. Financial and non-financial incentives, Leadership – Features, Importance. Quality of a good Leader. styles - authoritative democratic and laissez faire Communication - concept, formal and informal communication; barriers to effective communication, Improving Communication Effectiveness.

Chapter 8 - Controling

Meaning ,Importance and Limitations controlling, Relationship between planning and controlling., Control Process, Traditional and Modern Techniques of Managerial Control, Responsibility Accounting, Management Audit, Review Technique (PERT) and Critical Measures. System (c.p.m.).Management Information System.

Part B: Business Finance and Marketing

Chapter 9 - Financial Management

Concept, role and objectives of Financial Management. Financial decisions: investment, financing and dividendMeaning and factors affecting them Financial Planning - concept and importance. Capital Structure – concept and factors affecting capital structure. Fixed and Working Capital - concept and factors affecting their requirements.

Chapter 10 - Financial Markets

Financial Market Concept, Functions and Types of Financial Markets Capital or Money Market. Money market and its instruments. Capital Markets - Methods of flotation in primary and secondary, primary markets. Stock Exchange or Stock Market, Trading and Settlement Procedures, Stages of Trading and Settlement Procedures, Dematerialization and Depositories. Procedures of Demat System Deposits, National Stock Exchange of India, BSE, Securities and Exchange Board of India (SEBI).

Chapter 11 - Marketing Management

Concept of marketing, marketing functions, marketing mix, product and classification of products. Consumer goods and their types, industrial product branding and good brand name features. Packaging and packaging levels, importance of packaging, functions of packaging, labeling. Criticism of price fixing, Physical Distribution and its components, Advertising, advertising. Personal selling and its features, benefits and importance of personal selling. Financial Promotion, Sales Promotion Benefits, Limitations of Promotion. The role of publicity, public relations, public relations.

Chapter 12 - Consumer Protection

Concept and Importance of Consumer Protection, Legal Protection to Consumers, Consumer Protection Act, Consumer Rights, Consumer Obligations, Consumer Protection Methods and Means, Grievance Redressal Agencies, Consumer Organizations and NGOs under Consumer Protection Act Role .

Prescribed Textbooks

Business Study 1 — NCERT’s Book Published under Copyright

Business Study 2 — NCERT’s Book Published under Copyright

Note - Some Units/Chapters have been reduced from the syllabus for the 2022 Exam.

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