- Degree Course Type
- Entry Level Qualification
- Degree Course Duration
- Course Fields
- Degree Course Entrance Exam
- Average Course Fee
- Average Salary Offered
- Course Details
- Course Highlights
- About Course
- Why Choose Course And Required Skills
- Eligibility
- Entrance Exams Details
- Degree Course Syllabus
- Top Colleges
- Course Fees
- Top Recruiters And Salary
- Course Scope And Career Options
- Admission Process
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Course Details
BACHELOR OF BUSINESS ADMINISTRATION IN RETAIL MANAGEMENT
Degree Course Type
Bachelors
Entry Level Qualification
Class 10+2
Degree Course Duration
3 Year
Course Fields
Management
Degree Course Entrance Exam
Average Course Fee
300000 - 500000 Per Year
Average Salary Offered
200000 - 400000 Per Year
Course Highlights
Here are Major Highlights of the Course:
Full Name | Bachelor of Business Administration in Retail Management |
Level | Undergraduate |
Duration | 3 years |
Eligibility | 10 + 2 |
Exam Type | Semester |
Average Course Fee | Rs. 3 - 5 lakhs |
Average Starting Salary | Rs. 2 - 4 LPA |
About Course
BBA in Retail Management is a 3-year undergraduate study of the key principles and operations involved in retailing and retail establishments. The course covers all the basic aspects of the retail industry and provides a student with the necessary knowledge and skill set to succeed in the retail industry. The course is available for students who have passed or are appearing in the 10 + 2 examinations and is good for a student who wishes to make a career in an industry that directly or indirectly makes use of retailing operations.
The main focus of BBA in Retail Management courses revolves around the study of activities such as purchasing, inventory control and management, personnel and resource management, marketing, merchandising, management of finances, etc. The course curriculum of BBA in Retail Management is designed as to give a student top-to-bottom knowledge for the functioning and supervision of a retail establishment. Students learn key concepts such as marketing, customer relationship management, strategies used in retailing, human resource management, etc.
Why Choose Course And Required Skills
The BBA in Retail Management program allows students to enter this potentially rewarding industry and equips them with the necessary skills to succeed. One significant disadvantage of working in the retail industry is the low starting salary; nevertheless, with enough experience, specialists may make excellent earnings in this area. On top of that, the sheer number and performing opportunities available to BBA Retail Management graduates are fantastic incentives to pursue this career.
Eligibility
The minimum qualifying criteria that prospective individuals must meet to apply for the course are listed below:
1. Completion of a 10+2 education from a recognized educational Board.
2. Commerce subjects as the primary study topics at the 10+2 level.
3. A minimum 10+2 aggregate score of 50% (45% for SC/ST/OBC applicants).
Entrance Exams Details
Most institutes offering the course admit students based on their performance in a relevant entrance test, followed by a round of Personal Interview. Some institutes conduct their own entrance tests to offer admission. The admission process generally varies across colleges.
Degree Course Syllabus
First Year
Basic Principles of Management | Basics of Economics |
Marketing Principles | Human Resource Management |
Retailing Fundamentals | Logistics Management |
Communication | -- |
Second Year
Supply Chain Management | Customer Relationship Management |
Visual Merchandising | Retail Store Design |
Legal Aspects of Retail Businesses | Information System |
Organizational Behaviour | Principles of E-Commerce |
Third Year
Business Ethics | Retail Branding |
Sales Management | Store Management |
Retail Data Analytics | Branding in Retail |
Top Colleges
Following are some of the top colleges offering Management courses: Institute of Management Technology (Ghaziabad), Shailesh J Mehta School of Management (Mumbai), Indian Institute of Foreign Trade (New Delhi), National Institute of Industrial Engineering (Mumbai), Indian Institute of Management (Kozhikode), etc.
Course Fees
The average fee for a BBA in Retail Management is INR 3 to 5 lakh per year.
Top Recruiters And Salary
The average salary for a BBA in Retail Management is INR 2 to 4 lakh per year.
Course Scope And Career Options
With an estimated worth of around USD 1 trillion, the Indian retail industry is the fifth-largest in the world. It accounts for a major chunk of the Indian economy and has an important share in the GDP of India. Plus, there is a huge score for growth in the urban as well as rural retailing in India. Therefore, it is quite apparent that this huge industry offers unlimited career opportunities and vast scope of growth for Retail Management professionals.
BBA in Retail Management course enables a student to tap into this potentially rewarding industry and provides them with the required skills to succeed. Since the course has a very versatile curriculum involving aspects of economics, marketing, visual merchandising, sales, branding as well as customer support, there are vast avenues of career opportunities open for BBA in Retail Management students.
The key areas of employment for a BBA in Retail Management graduate include the following.
1. Shopping Malls
2. Departmental Stores
3. Warehouses
4. Retail Outlets
5. Firms related to Logistics and Supply Chain Management
6. Manufacturing Companies etc.
Given below are the popular job positions for BBA in Retail Management students.
1. Store Manager
2. Visual Merchandiser
3. Operations Manager
4. Accounts Manager
5. Sales Analyst
6. Warehouse Manager etc.
Admission Process
Most institutes offering the course admit students based on their performance in a relevant entrance test, followed by a round of Personal Interview. Some institutes conduct their own entrance tests to offer admission. The admission process generally varies across colleges. A few institutes also provide direct admission based on the candidate’s score at the 10+2 level.
