Entry Level Qualification 

Class 10

Career Fields 

Mass Media, Journalism & Entertainment

For Specially Abled 

Career Entrance Exam 

No Entrance Exam

About Career 

As a YouTuber, you will be shooting your videos and posting them on YouTube to earn money through it. You can focus on anything like music, dance, politics, news, beauty / self care, comedy, parody, film reviews, mobiles / gadget reviews, car reviews or the ‘how-to’ categories like how to build something or how to cook something or how to do something etc.

There are a number of genres a Youtube can make content on. Some of them are as follows:

1. Product Review Video

2. How-To Videos

3. Vlogs

4. Gaming Videos

5. Comedy Videos

6. Haul Videos

7. Educational Videos

8. Unboxing Videos

9. Q/A Videos

Key Roles and Responsibilities

As a YouTuber, you will be engaged with one or more of the following roles and responsibilities:-

1. Identifying self qualities, new innovative video content and continuously preparing to present them to a global audience as anyone anywhere can access your content.

2. Continuously doing research, online or offline, and find novel ways to incorporate the gained knowledge into your videos.

3. Making the maximum out of the first 5 seconds of your videos as that part is the most watched, putting in the logo, descriptions and short trailer there including some valuable information about the following video in those 5 seconds.

4. Putting some essential keywords in the title as you need to remember that you cannot just put up anything as you will be a social influencer intending to make a profession out of this.

5. Setting up some goals, estimating results, analyzing and optimizing your efforts.

6. Following trends and monitoring competitors’ activities to find interesting / popular topics which will be effective for your YouTube channel.

7. Taking care of the technical aspects like using good video editing tools (many are available on mobile phones too) to edit and finalize your videos before releasing them to your audience, planning your shoots in adequately lit areas with decent cameras and microphones (using mobile phones is a good option in the beginning but has to be upgraded eventually). Remember, even the best ideas can fail to attract a massive audience due to poor technical quality of videos.

8. Suggesting your viewers to subscribe. This is always important and not a crime but you should not sound like you are requesting.

9. Maintaining links on your videos to any of your Facebook or other social media profiles so some interested viewers can follow your activities outside of YouTube. This is important for expanding your fan community.

10. Accessing other monetizing mechanisms offered by YouTube other than just earning through advertisements that are shown before or during your videos.

Career Entry Pathway 

Class 10 all subjects as per scheme of studies – Class 11-12 with any subject combination as per scheme of studies – B. Voc / Bachelor degree in any discipline (optional).

After completing Class 10 then Class 11-12 you can finish your B. Voc (Bachelor of Vocation) / Bachelor degree in any discipline (optional). No particular qualification is a prerequisite for this career so you may as well start vlogging at the age of 10 or earlier.

Required Qualification & Competencies 

Structured training, formal certification or any sort of licensing are not pre-requisites for becoming a YouTuber. However, it is advisable to complete at least secondary level of education (Class 10) or equivalent before you start earning as a Youtuber.

Competencies Required

1. You should have interests for Enterprising Occupations. Enterprising occupations involve taking initiatives, initiating actions, and planning to achieve goals, often business goals. These involve gathering resources and leading people to get things done. These require decision making, risk taking and action orientation.

2. You should have interests for Social Occupations. Social occupations involve helping or assisting others; these involve working with and communicating with people to provide various services; these may involve educating and advising others.

3. You should have interests for Realistic Occupations. Realistic occupations involve more practical and hands-on activities than paperwork or office work. Realistic occupations often involve physical activities for getting things done using various tools and equipment. 

4. You should have knowledge of Communications and Media - how different media such as print, television, radio and social media works; how to produce content such as news, articles, audio-visual programs, etc. for different media. This includes various ways to inform and entertain people via print, audio, audio-visual and online media.

5. You should have knowledge of Sales and Promotion - the various principles, theories, methods, systems and processes to communicate and promote the benefits of various products or services of an organisation to a targeted group of customers, influencing their buying decisions and convincing them to buy the products or services.

6. You should have knowledge of Customer Service - how to provide customer services. This includes understanding customer needs, helping customers to use products and services, answering customer queries, handling customer complaints and grievances, and evaluating customer satisfaction.

7. You should have knowledge of Computers - computer software and applications, to be used for regular data entry / retrieval and updating virtual databases.

8. You should have Public Speaking Skills - Talking effectively to a large group of people or an audience or addressing public at large in different settings such as conferences, seminars, meetings, etc.

9. You should have Active Learning Skills - Focused and continuous learning from various sources of information, observation and otherwise for application in getting work done.

10. You should have Critical Thinking Skills - analysis of complex situations, using of logic and reasoning to understand the situations and take appropriate actions or make interpretations and inferences.

11. You should have Social Media Skills - using various social media such as Facebook, twitter and Instagram for professional work.

12. You should have Systems Analysis Skills - determining how a system should work and how changes in conditions, operations, or the environment will affect outcomes.

13. You should have Systems Evaluation Skills - identifying measures or indicators of system performance and the actions needed to improve or correct performance, relative to the goals of the system.

14. You should have Judgment and Decision Making Skills - considering pros and cons of various decision alternatives; considering costs and benefits; taking appropriate and suitable decisions.

15. You should have Directing Skills - directing others' actions to get things done.

16. You should have Fluency of Ideas - The ability to come up with a number of ideas about a topic (the number of ideas is important, not their quality, correctness, or creativity).

17. You should have Problem Sensitivity - The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.

18. You are always or mostly careful about your actions and behavior.

19. You are always or mostly organized in your day-to-day life and activities.

20. You are always friendly and outgoing; you love to be in company of people always or most of the times.

21. You are always or mostly caring, supportive, sympathetic and kind to others.

22. You always prefer to experience new things and have new experiences or you mostly do.

23. You can always act independently or could do so in most situations.

Career - Job Opportunities & Profiles 

You will be creating your own video content in any one or more of the following categories and earn accordingly:

1. Auto & Vehicles

2. Beauty & Fashion

3. Comedy

4. Education

5. Entertainment

6. Family Entertainment

7. Film & Animation

8. Food

9. Gaming

10. How-to & Style

11. Music

12. News & Politics

13. Nonprofits & Activism

14. People & Blogs

15. Pets & Animals

16. Science & Technology

17. Sports

18. Travel & Events

Career Growth

1. If you can flourish as a self-employed YouTuber, your business may grow and you can employ more people to help you on your content creation like professional video editors, layout artists, make-up artists, etc. You may also hire professional services from other companies to do your photo shoots or video shoots or to design your shooting studio if you are shooting indoors.

2. You may feature in various magazines and travel to various locations for being interviewed if you can gain that much popularity. If you are into performing arts like music or comedy, you may even conduct multi-city tours, perform live and do houseful shows across the country or abroad.

Salary Offered  

1. Earnings are generally calculated in terms of the metric ‘cost per thousand impressions (CPM)’ which is simply the amount that an advertiser pays to a publisher (here it is YouTube) for every thousand visits to a page or the amount an advertiser pays to YouTube for every thousand clicks on a video. 1 click means 1 viewer watches an advertisement once.

2. CPM may vary between 70p to Rs. 698.42 depending on quality of online traffic (traffic means number of visits), the source country (advertisements are meant to be country specific and in local languages), the prices of specific ads and the actual click rate, among other factors.

3. So if you have only 1000 views per day for a video, you may expect to earn around Rs. 500 – Rs. 9000 or slightly more a month.

4. Generally famous YouTubers get around 600,000 to 1,000,000 views in a day that generates around Rs. 5, 00, 000 to Rs. 10, 00,00,000 or more in a month! You can get famous in a year or 2 if your content gets popular. Bhuvan Bam, one of the highest paid YouTubers, shot to fame in 2 years only and now earns Rs. 1, 50, 000 – Rs. 3, 00,000 a month! Following are indicative earnings figures.

5. At the entry level when you are just trying to set up your YouTube channel and build a fanbase, your earnings may vary between Rs. 500 to Rs. 3, 000 or modestly more per month depending on a variety of factors.

6. After 1-6 years, you may expect around Rs. 2,000 – Rs. 1, 00, 000 per month or more.

7. After 6-12 years, if you have an established subscriber community you may make about Rs. 7,000 – Rs. 2, 00,000 or more per month.

8. In 12+ years if you can maintain your viewer base, you may expect to make about Rs. 10, 000 – Rs. 10, 00,000 or more per month.

Monthly Earnings In Indian Rupee

1. Entry level: 0 - 2 years of work experience

2. Junior Level: From 1 to 12 years of work experience

3. Mid-Level: From 5 to 20+ years of work experience

4. Senior Level: From 10 to 25+ years of work experience (there could be exceptions in some high-end technical, financial, engineering, creative, management, sports, and other careers; also in the near future, people will reach these levels much faster in many careers and in some careers, these levels will have no meaning as those careers will be completely tech skill driven such as even now, there is almost no level in a Cyber Security Expert’s job)

Famous Personalities 

Not Available

Work Activities 

1. Getting Information and learning– Observing, hearing, reading, using computers, or otherwise obtaining information and learning from it.

2. Analysing and interpreting data and information - Analysis of data and information to find facts, trends, reasons behind situations, etc.; interpretation of data to aid in decision making.

3. Creative thinking - Developing new ideas, concepts, innovative solutions to problems, newer ways of getting things done, designing products and services, creating work of art and craft, etc.

4. Strategic planning - Developing visions, developing strategies and action plans for others to achieve goals.

5. Performing for people - Assisting people virtually in availing of services; taking care of people in different situations through videos; offering help and services to others through video content; performing various tasks for people to entertain them, help them, and assist them through your videos.

6. Working directly with people– Communicating with an audience through your video content, through text accompanying your video content, chats, mails or otherwise.

7. Using computers for work - Using computers for day-to-day work; using computer software for various applications in day-to-day professional work; entering data and process information; for writing.

8. Processing information - Searching, compiling, tabulating, calculating, auditing, verifying or otherwise dealing with information processing including data entry, transcription, recording, storing and maintaining databases.

9. Organising, planning and prioritising tasks - Planning and organising tasks in order to achieve work goals; prioritising tasks to achieve goals and making the best use of the time available.